At Innovas Business, we have been running and supporting businesses for many years. We understand the pressures associated with setting up and operating a company.
By building on our own experience, we have developed a series of professional solutions to provide you with the peace of mind to concentrate on selling and making a profit.
Based in Cheshire, but working UK-wide, and virtually globally. We offer a series of fixed price and modular packages which give you the flexibility and choice to suit your business and your budget – typically charged as reasonable monthly fees.
At Innovas Business we will become your partner, supporting you to Start, Run and Grow your business.
The Team
Together we can help you get going and keep growing. You can drop us an email at: tellmemore@innovas.co.uk
Rachel Ellis
Rachel leads Innovas Business, overseeing its operations and strategic growth. She brings extensive experience across multiple industries, with a career spanning the transport and service sectors and over 16 years dedicated to consulting and business support. As a coach, advisor, and trainer, she has worked with both private sector businesses and local government, providing expert guidance on public sector tendering to help companies secure opportunities and grow.
With a strong background in business development and coaching, Rachel specialises in helping entrepreneurs create their business plan and guiding them through starting, running, and scaling their business. Her expertise covers marketing, tendering, and career progression, equipping businesses with the tools and strategies for long-term success.
Tim Ashcroft
Tim founded Innovas Group in 2006, bringing over 30 years of consultancy experience across government and the private sector. He has worked with businesses of all sizes, refining strategies, operations, and growth initiatives, helping them overcome challenges and seize opportunities. Having worked internationally, Tim established two companies overseas and one in the UK, gaining deep expertise in global business dynamics.
With over 25 years of coaching and mentoring, Tim has guided entrepreneurs, executives, and leadership teams in building strong foundations and scaling successfully. Drawing on his entrepreneurial journey, he provides critical insights into starting, running, and growing a business, specialising in business growth, marketing, evaluation, and international development to help companies expand, strengthen their market position, and achieve lasting success.
Peter Gaunt
Peter is a highly experienced Chair, Non-Executive Director, and Chief Executive, with a strong track record in building and rebuilding companies. His leadership spans corporate, public, sports, and charity sectors, where he has served as a non-executive director, driving strategic growth and operational excellence.
Passionate about strategy, leadership, business excellence, and good governance, Peter specialises in helping entrepreneurs focus on their strengths as they embark on starting and growing their business. As an experienced coach and mentor, he has spent years delivering business start-up and planning support, guiding businesses toward sustainable success.
Michael Shiels
Michael has successfully built and managed a thriving business for over 31 years, securing key contracts, driving growth, and executing a strategic exit. His experience in sales, marketing, and business development equips him with the insight to help businesses scale efficiently and achieve lasting success.
With a deep understanding of business strategy, Michael specialises in planning, sales growth, contract management, and exit strategies, helping companies maximize opportunities and sustain profitability. His expertise extends to networking, relationship building, and long-term business sustainability, supporting businesses in establishing strong foundations and navigating competitive markets.
Peter Morton
Peter is a professional business advisor and strategic development specialist, with over 40 years of experience working with SMEs and multinational corporations. His career includes more than 25 years in senior management roles up to director level, alongside extensive work as a coach, advisor, trainer, and consultant across private sector enterprises and local government.
With a deep understanding of business strategy and growth, Peter specialises in sales and marketing, change management, relationship building, and leadership development. His expertise extends to business planning, strategy execution, and fostering long-term success, helping businesses refine their strategies and scale effectively.
Tim Hiscock
Tim has 25 years of experience in export sales management, with a strong track record of driving international growth through strategic distribution networks. As a qualified trainer and mentor, he has worked across diverse industries, helping businesses expand their global reach and achieve success in international trade.
With deep expertise in export and import procedures, Tim specialises in navigating international markets, identifying opportunities, building strong teams, negotiating agreements, and implementing growth strategies. His practical knowledge ensures businesses maximize their global potential while overcoming challenges in cross-border trade.
Michelle Hawthorne
Michelle brings over 15 years of experience working across private and community sectors, specialising in process evaluation and improvement. She helps businesses streamline operations, enhance efficiency, and unlock their full potential through strategic development and sustainable practices.
As a governance, risk, and control professional, Michelle supports businesses in navigating sustainability and social value, ensuring they build long-term resilience, responsible growth, and regulatory compliance. Her expertise helps organisations implement sustainable frameworks, strengthen governance structures, and drive continuous improvement.
Richard Dickinson
Richard is a professional business coach and advisor with over 30 years of experience, dedicated to empowering leaders and serving as a trusted advisor. He has a strong background in business management, strategy, sales, and marketing, supporting both corporate and SME markets, with a specialty in professional services.
As a lead coach for the Northwest Region, Richard played a key role in government-backed initiatives, including the Growth Accelerator Programme/Business Growth Service, helping over 40 companies develop and scale. Throughout his career, he has guided more than 400 businesses across various sectors, including those with turnovers of up to £15 million, driving growth and strategic success.
Keith Evans
Keith is an experienced management consultant, facilitator, trainer, and Non-Executive Director with over 25 years of experience supporting businesses across the private, public, and creative sectors. He successfully ran his own company for over 15 years, focusing on technology-led growth, digital marketing, business strategy, and new business development.
Keith specialises in innovation, creative industries, and commercial growth, helping businesses identify strategic opportunities and develop clear plans to maximise return on investment. His work blends practical insight with forward-thinking approaches, enabling organisations to innovate, grow, and thrive in competitive environments.